social media design | Event design | client work

event design for a sober sauna and cold plunge rave with diplo

Working as a Junior Creative Director at Daybreaker, I designed marketing collateral, environmental graphics, and promotional merchandise for a Daybreaker Heatwave Sauna Rave featuring a DJ legend, Diplo.

I worked as the sole designer, executing all compositions, graphics, print assets, and signage installations on site to create a branded experience aligned with the legendary scope of the event.

Othership Williamsburg

october 23rd, 2026 | Williamsburg, New York

Held in the largest sauna in New York City, the event hosted 240 sauna goers, selling out and leaving a waitlist hundreds of people long. Patrons began in the heat of the saunas alongside breath work, submerged in the cold plunges, and then headed to the dance floor with Diplo.

environmental graphics

Front Door Vinyl Decals

Othership “Halo” Light Vinyl Decal

Cold Plunge Vinyl Decal Pillar

Electronic Lobby Signage

promotional merchandise

To promote Diplo’s new single “Let me Cook” with ASAP Ferg, I designed event-specfic promotional merchandise, showcasing the collaboration, and the debut of Diplo’s new song.

Daybreaker x Diplo Branded Sauna Hat

Daybreaker x Diplo Branded Sauna Towel

social media announcements

In collaboration posts with @djloversclub and @othership, I created an announcement a week prior to the event to tease a “mystery legend DJ”, to garner hype around the event. The identity of the dj was revealed as Diplo the morning of the event using the flyer I designed, extending the existing Daybreaker Heatwave identity.