potbelly pick your pair

I was prompted to design two social media posts for Potbelly’s “Pick Your Pair” combo deal. These posts would promote the deal for customers. I created an organic and paid social post. The organic post is an instagram carousel, and the paid social post is a motion media advertisement. I utilized Potbelly’s brand guideline standards and brand elements to create these posts, and communicated directly with Potbelly’s creative team for this exercise.